Do you want to get insights on “Psychology of Marketing” or want to study what marketing actually is, in deep? This book is not for you. This book is an actionable guide consisting 10 sessions of practical steps anyone can implement to get significant results.
I started taking notes while I was planning marketing for my own startup. After a couple of months, I started working as a marketing consultant. It was the time when it struck to my mind that I could make a guide to help people with getting more exposure to their products.
Here’s what I have included in the book:
- Content Creation & Marketing
- Landing Page Optimization
- E-Mail marketing
- Traffic Generation
- Misc. (Viral Marketing, Press Release, Guest Post)
Almost all the steps can be implemented for ebook marketing, startup marketing or even service marketing. Please do not purchase if you are looking for a book that can teach you fundamentals of marketing or some fluff like that. This is a ready-made plan spoon-feed for one to implement.
Tip 0 – Create A Blog or a landing page
It becomes your home. The place where people come to find you.
Tip 1: Provide Quality
Tip 2 – Give Freebies
One of the best early examples of building a business by giving something away is Hotmail. Hotmail gave away free email services and email addresses free to anyone who signed up for one, and a lot of people did (and still do).
Tip 3 – Get Referrals ( Make it easy to get referred )
Tip 4: Use Videos/ Info-graphics/ Animations
Make your video, and at the end of the clip place a 3–5 second promotional slide with the URL for your website so viewers can look for more useful information. Make sure the landing page you send them to matches the tone of the video. Same with other graphic types.
Tip 5 – Use social bookmarking sites
Digg, Stumble Upon, Reddit, Pinterest, Delicious, Tumblr, Flipboard
Tip 6 – Run contests
People love to win things, and they love to be recognized for winning. Be creative in deciding what the prize should be, but consider how much your customers will think it is worth. While prize doesn’t have to be something of great value, it does have to be something that is useful or of some value to the winner.
Tip 7 – Use Free Press Release Sites
Because who doesn’t need content!
Tip 8 – Get started
JOIN MY 5-day e-course on social bookmarking techniques FREE